Cookies

On this campaign website, we make use of cookies, pixels, tags, and similar technologies (‘cookies’). A cookie is information stored on your device (e.g. computer, mobile phone) by a website you visit. It can contain personal data (‘data’) e.g. the name of the server that placed it there, an online identifier like the IP address or cookie identifier in form of a unique number, device recognition (e.g. browser type), or geolocation. A server can access the cookie to read and record the information. In most cases, the data of your surfing behavior is collected and analyzed anonymously or used in pseudonymized format. We can therefore not identify you in the real world.

1. Why does this website use cookies?

We make use of cookies to tune our services to your needs and to better align structure, navigation and content of the website. This will for example facilitate your browsing, store your preferences and make the interaction between you and the website faster and easier. We also place cookies to provide you with personalized advertising on behalf of our clients.

2. What types of cookies is this website using?

Analytics Cookies (Performance): Such cookies measure your behavior on our website. In order to find out which parts of our websites are interesting for our visitors we collect data with respect to the use of our website. We track for example the number of visitors, the most visited pages, surfing behavior of the visitors or the duration of a visit of the website. This data is not used for any other purpose.Targeting- and Advertising-Cookies (Marketing): We use marketing cookies for personalized online advertising and (re-) targeting. This enables us to use identify target groups and assign the advertising content to them. We also use such cookies to track conversions.

3. How can I control the use of cookies?

Most browsers are set to accept cookies automatically, but you can deactivate this function if you wish. However, refusing all cookies could mean that you cannot take full advantage of our website. Refer to the information provided by your browser supplier to find out how, for example:

Google Chrome: https://bit.ly/2RUrgSm

Mozilla Firefox: https://mzl.la/2Vozc0a

Internet Explorer Microsoft: https://bit.ly/2XT0Zre

Please note that refusing all cookies could mean that you cannot take full advantage of our website. There are also other possibilities to opt-out from specific cookies (see following section) or websites that can help you to understand and control the use of cookies like www.youronlinechoices.com (Europe), https://youradchoices.ca/ (Canada) or http://optout.aboutads.info/?c=2&lang=EN (USA).

4. Cookies used on this campaign website

We use cookies from the various third-party providers that may process data outside the EU (e.g. on basis of EU Standard Contractual Clauses). Some cookies are only stored for the browser session and are deleted when you close your browser (session cookies), others remain on your device (see storage duration) and enable us to recognize your device the next time you visit us.

Tommie (Performance): We use our own cookies (from our system ‘Tommie’) for the provision of our services to our clients, for example, to redirect websites in the website user journey, to track conversations (like how many individuals have responded to a campaign) and to connect it to our other systems (like the system we use for billing our clients). Tommie also tracks and gives insights into the website user journey (like from which websites users came from, at what stage they drop out, etc.). These insights help us to provide better marketing campaigns.
The cookies collect identifiable data such as IP address, geographic information (based on IP), a users’ browser type, version and other technical data that may uniquely identify a website visitor.
Provider: Leads.io, EU (Netherlands)
Storage Time: Varies from 3 Hours (tom_ji) to 2 Years (tom_vi)
Opt-Out: https://leads.io/general-privacy-policy/
More information: https://leads.io/

Microsoft Clarity (Performance):  Clarity is a user behaviour analytics tool that helps us understand how you are interacting with our website through features such as session replays and heatmaps. For example, how much time you spend on which pages, which links you choose to click, etc.) and this enables us to build and maintain our service with user feedback. Microsoft Clarity uses cookies and other technologies to collect data on our users’ behavior and their devices.
Provider: Microsoft Corporation.
Storage Time: 3 Months
Opt Out: The Opt Out details can be found at:https://privacy.microsoft.com/en-gb/privacystatement
More information: https://clarity.microsoft.com/

Microsoft (Marketing):  For the purpose of tracking conversions and re-marketing we use the Universal Event Tracking tag of Microsoft. With this tag, Microsoft Advertising can collect data that allows us to track our conversion goals and target audiences with remarketing. This enables us in optimizing our campaigns more effectively by knowing which keywords converted and which didn’t. If you come to our website via a Microsoft advertisement, we can use this tracking tool to find out more about your user behaviour on our website. For example, we can find out which keyword or ad led you to us, what you clicked on our website, how long you stayed on our website, as well as how many people visit our website via Microsoft Ads.
Provider: Microsoft Corporation.
Storage Time: 1 Year
Opt Out: The Opt Out details can be found at: https://privacy.microsoft.com/en-gb/privacystatement
More information:https://about.ads.microsoft.com/en-us/solutions/tools/universal-event-tracking         

Strossle (Marketing): Strossle is a content delivery platform and a native source platform that helps companies monetize traffic for native advertising by recommending users content with a commercial value along with editorial recommendations.
Provider: Strossle
Storage Time: Varies from 30 minutes to 10 years
Opt Out: For removing the cookies set by Strossle, you can visit the following link: https://www.strossle.com/cookies
More information: Please visit the following link for more information https://www.strossle.com/        

Google Ads (Marketing): The remarketing, re-engagement or similar audiences feature in Google Ads allow us to reach people who visited our website and match the right people with the right message. For such remarketing purposes we gather information via Google cookies and device identifiers.
Provider: Google (Universal) Inc.; EU, USA
Store times: Max. 18 months
Opt-out: You can use the Google opt-out remarketing page at https://bit.ly/2VsPohf
More information: https://bit.ly/2xPeMV8

Google Analytics and Tag Manager (Performance): Google Analytics helps us better understand how visitors interact with our website. We also use data (e.g. IP address) for remarketing purposes. The Google Tag Manager allows us to integrate various codes and services into our website in an orderly and simplified way.
Provider: Google (Universal) Inc.; EU and USA
Store times: Vary from 1 min. (_gid, _gat) up to 2 years (_ga) depending on the cookie
Opt-out: You can download and install the browser plug-in at https://bit.ly/3czB9g5
More information: https://bit.ly/2xCt6R5

Hotjar (Performance): Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, etc) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices.
Provider: Hotjar Ltd., EU and other countries
Storage time: Max. 365 days
Opt-out: You can use the one-click function at https://bit.ly/34SxzuP
More information: https://bit.ly/34SxzuP

Taboola (Marketing): We use the marketing platform Taboola. This tracking technology is used to collect data used for recommending relevant related content. Data is also used for remarketing purposes.
Provider: Taboola, Inc., Israel, USA, Hong Kong
Storage time: Varies from session cookies (taboola_session_id) up to 1 year (t_gid)
Opt-out: You can use the opt-out function in section 2.6 https://bit.ly/3bsFv8y
More information: https://bit.ly/3arHybV

Outbrain (Marketing): We use the marketing platform Outbrain. This tracking technology is used to collect data used for recommending relevant related content. Data is also used for remarketing purposes.
Provider: Outbrain, Inc., EU and non-EU
Storage time: Varies from session cookie to max. 13 months
Opt-out: Follow use the settings of Outbrain Interest Profile website at https://bit.ly/3eAG8PH
More information: https://bit.ly/2RUtjWp

Yahoo (Marketing): Cookies of Yahoo are used for targeted advertising. This information includes the kind of content or ads served, viewed or clicked on; the frequency and duration of your activities; the sites or apps you used before accessing our Services and where you went next.
Provider: Verizon Media EMEA Limited, EU and USA
Storage time: Max. 1 year
Opt-out: Use the blue button on Yahoo’s Ad Interest Manager page to register your preference at https://bit.ly/3eCTpXV
More information: https://bit.ly/34Q26tq